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Day of Marketing…

  • authorDoc Logo
  • dateFri 25 Jan 08
  • comments0
Just have a look at this we found on a marketing dedicated Website Marketing Alternatif. The chewing-gum brand Wrigley have chosen the perfect partnership comunicating on Starbuck’s beaker. (The ideal partner to fight against bad breath problems) A very nice exemple of what is called tactical medias. Tactical medias are those who privilege the quality of the contact rather than the quantity. They are close to the consumer and accompany him in his every day life. Made by BBDO Düsseldorf…. A very Fesh idea!!!

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