You would be rather astonished if the Manchester United would raise founds for the Liverpool, wouldn’t you? Well this is actually what the Sweden top Football team IFK Göteborg did ...
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Fri 17 Jul 09
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Promotional products industry
the_cat_excpert
Bpma press release
Bpma pavilion 2010
The bpma are thrilled to announce they will be hosting a bpma members pavilion at the Trade Only Show ...
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- Fri 03 Jul 09
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Did you ever hear about the APPA ? For sure distributors in Australia and NZ did, but I'm quit sure that Europeans and Americans never did. Here is a small ...
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- Thu 25 Jun 09
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TREVOSE, PA – June 24, 2009 – The Advertising Specialty Institute®, the largest media and marketing organization serving the advertising specialty industry, announced today the launch of pay-for-placement advertising on ...
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- Thu 25 Jun 09
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Interview with Kyle Smith, director of one of the leader promotional product companies in AUSTRALIA: Boost Promotional Products
Kyle, ...
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- Wed 03 Jun 09
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Today, we wanted to present you a very new and interesting product: the POLDER (from the contraction Pen-Holder).
Created by Orel, ...
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- Tue 05 May 09
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Well yes, I am sorry … but I think I seen too much… For today I don’t want to see them nor to talk about them. What I can propose ...
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- Thu 26 Mar 09
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As several readers requested, here is the list of the main trade shows for promotional products in the world. If you have any information about shows that I didn’t list ...
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- Mon 09 Mar 09
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Every one knows the temporary tattoo. This funny product you can buy, or get in an in-pack promotion (magasines, packs of cereals...). Millions and millions ...
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- Fri 20 Feb 09
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...
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- Tue 10 Feb 09
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By Sergio Luna Vargas, marketing consultant and university doctor.
(Mexique)
The colours we see everyday in shops or in the streets have a ...
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- Wed 04 Feb 09
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Seen in: Versión subtitulada Blog This way, even the ickiest will want to wash its hands… So original! ...
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- Mon 02 Feb 09
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Source: epromos's great Blog : Everybody loves free stuff Articles written by Mark (Epromos)
According to their website, "The ...
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- Fri 23 Jan 09
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What's the world coming to?! Nowadays, people sell their body as a permanent advertising space ...
Yeah well, marketing techniques are changing...so are communication mediums!
It ...
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- Wed 14 Jan 09
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Any technique can be used when it's about developing loyalty of client, reinforce brand image or increase sales... Even getting into the most private moments ...
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- Mon 12 Jan 09
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ASI SHOW ORLANDO POSTS STRONG ATTENDANCE Education Day Attracts 2,100 Distributors, up 16% From Year Ago ...
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- Tue 06 Jan 09
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Do you remember him...Michael Crooks!
Of course you do: Michael is a faithfull writer of the PPIBlog.
He's a USA based marketer and ...
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- Fri 19 Dec 08
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If you can see big balls flying, you're not going mad! you re just being introduced to a brand new communication tool.
It's name ...
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- Tue 16 Dec 08
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TREVOSE, PA USA – Advertising Specialty Institute®, the largest media and marketing organization serving the advertising specialty industry, revealed today in a groundbreaking new ...
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- Wed 19 Nov 08
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Source: www.marketing-etudiant.fr
A couple chats you up on the street and asks you to capture their love instant with a nice ...
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- Fri 14 Nov 08
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Christmas and New year's season is the perfect period to thank your employees, clients, and providers by sending them a nice greeting card.
This ...
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- Tue 11 Nov 08
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Posted by Gareth Parkin ideasbynet.com Promotional gift companies have great ideas for promoting your business. Sometimes so many ideas that it is hard to choose what would be best for ...
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- Mon 10 Nov 08
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The most moving steps of all major professional sports league are coming: UEFA Champions League, for football but also in many other disciplines: Basketball, Voleyball, ...
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- Wed 05 Nov 08
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Here are three recent examples of questions from promotional product industry salespeople about how to handle problems that cost them business and clients.
"I just lost ...
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- Wed 29 Oct 08
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Here is Tim's video showing you the hottest new promotional products at the Chicago ASI show.It's a 9 minutes video showing some interesting products he found at the show. ...
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- Thu 23 Oct 08
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...
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- Tue 30 Sep 08
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Let me present you an article written by Samantha Fellows, from Clickpromogifts in United Kingdom, about the importance and utility for the firms to ...
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- Mon 22 Sep 08
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This year we will celebrate China National Holiday from September 29th to October 5th.
During this week, the all country is totally paralyzed.
...
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- Thu 18 Sep 08
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There are many printed candles. Absolutely new are the candles which you first have to light in order to be able to see the hidden texts or pictures. Because the ...
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- Mon 01 Sep 08
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Untill the end of August, PPIBlog’s team will be cool and relax. On the agenda : Siesta and idleness, what else! You too, enjoy your holiday…get rid of your stress ...
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- Tue 05 Aug 08
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The 4th REGALO - AUTUMN & WINTER International Specialized Gift Exhibition will take place next September 11-14th in Sofia, Bulgaria, at the National Palace ...
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- Thu 24 Jul 08
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With 70-80% of the sales of promotional products being done in Moscow, is the Russian market unbalanced? Where are advertising products produced? What are ...
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- Mon 21 Jul 08
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As every year, the two biggest USA based associations of our industry have released their 2007 sales analysis.
These two associations are the ...
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- Mon 14 Jul 08
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Today, The Horizon Group is happy to present you the first product launched by the company Una Estrella.
It’s a ...
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- Wed 02 Jul 08
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Today, Doc Logo+ wanted to present you Uniiity's latest product : an promotional USB drive with original shapes! ...
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- Mon 30 Jun 08
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While it may often seem that price is the most important buying criteria for promotional products buyers, it turns out that there are quite a few ...
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- Mon 23 Jun 08
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Mathilde PPIBLOG: I have one question to the professionals of our industry:
Why the hell are we still using pens as a ...
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- Mon 16 Jun 08
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...
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- Wed 11 Jun 08
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Euro RSCG India is an advertising agency with "Creative Business Ideas".
One of them is this business card printed on sand ...
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- Mon 09 Jun 08
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Michael Merrick Crooks from the USA, comes one more time to please us with an article inspired by his experience as an (old) promotional marketer... ...
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- Mon 02 Jun 08
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Helen Martindale from P&MM in the UK, an online and printed catalogue sourcing company, wrote to DocLogo+ to announce the results from their Spring 2008 survey ...
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- Fri 30 May 08
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It seems that the Russian advertising market is a “new market” currently in great expansion. What can you tell us about this situation and the evolution of ...
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- Wed 21 May 08
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Within the space of a few years, cell phones have become a lot more than simple phones. Today, they are real fashionable High-Tech products. That ...
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- Mon 19 May 08
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If, like a lot of people, you didn’t have the chance to walk on the moon, you could have the opportunity in a near future to ...
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- Thu 15 May 08
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Source image: culturofil.net with all the respect owed to lucky Luke!
Everyone knows LANYARDS:
This promotional ...
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- Tue 13 May 08
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Shortly after the first snow fall in Calgary, Canada, the Calgary Farmers Market has organised a great promotion to remind consumers that they can find fresh products during the Winter ...
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- Wed 07 May 08
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Here is the new concept of Honda : a letter that grows. With this idea, Honda wants to raise the green ...
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- Mon 05 May 08
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PPiBlog won’t be working this Friday l After Thursday’s bank holiday, we’ll take a 4 day week end! We’ll come back on Monday full of energy… Have a nice weekend! ...
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- Fri 02 May 08
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If you are looking for an original promotional product or gift that your customers will surely remember, here is something for you: “Logosocks". The idea of ...
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- Wed 30 Apr 08
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In the Olympics, medals are awarded to the top three athletes: Gold, Silver and Bronze. In a horse race, prizes are also awarded to the top three performers: Win, Place ...
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- Mon 28 Apr 08
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It can be found in different shapes, sizes, materials and can be used in various ways. In this article, we will focus on the limber promotional magnet. ...
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- Mon 21 Apr 08
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In Thailand, the advertising agency McCann Erickson Bankok created the concept of fish leaflets for a supermarket. The customer picks up a fish and receives a 15% discount for fresh ...
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- Mon 14 Apr 08
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What is "Guerilla Marketing" ?
According to Isaac Belmar, expert in Marketing and Communication, the Guerilla Marketing is a ...
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- Fri 11 Apr 08
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With its “drinking water project”, the World Health Organization has carried out a great fund raising operation. The object: a symbolic glass which highlights the importance of access to clear, ...
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- Tue 08 Apr 08
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After the Street marketing era…comes the “Beach” marketing time! The Australian communication agency Rapp Collins dealt with the promotion of the fantastic documentary series SHARK WEEK, exclusively broadcasted on AUSTAR’s ...
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- Fri 04 Apr 08
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...
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- Mon 31 Mar 08
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There are hundreds of ways of putting your promotional message across at a tradeshow or a promo event. Among them are methods as exotic as setting up ...
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- Tue 25 Mar 08
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THE LOGOLIGHT is a useful promotional pocket light. This customized pocket light is perfect promotional product as 100% of his surface can be printed in full colour. Dimensions of the ...
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- Wed 05 Mar 08
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Here is a nice example of the effectiveness of promotional merchandise when integrated in a communication plan. “Yellow Tail is an Australian wine who came to be the best-seller in ...
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- Thu 21 Feb 08
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It's no secret, China is experiencing a fast development!!!
A few years ago, the country initiated its take-off, like most developing countries ...
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- Fri 01 Feb 08
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You want to buy silicone wristbands to promote the logo of your company, club or association?
But you don't know how ...
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- Wed 23 Jan 08
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Imagine, up from tomorrow, there are no promotional products any more in the world.
What is the impact apart from my own businesses to ...
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- Mon 14 Jan 08
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Are prices for promotional products going to increase in 2008? It’s pretty difficult to answer this question, given the sweeping of the products that can be used as promotional ones!! ...
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- Fri 11 Jan 08
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I remember having on my booth at the PSI show in Dûsseldorf a big screen with a video displaying our new product, Fixmax. It was ...
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- Wed 09 Jan 08
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Imagine, up from tomorrow, there are no promotional products any more in the world.
What is the impact apart from my own businesses to ...
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- Thu 20 Dec 07
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UCLA Health System targets drug companies’ influence UCLA’s giant medical center recently asked its doctors, medical students and employees to turn in any pens and promotional items imprinted with corporate ...
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- Tue 18 Dec 07
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Take out a condom and help fight against aids.
On December 1st ( World day ...
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- Tue 18 Dec 07
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Alike most bloggers, I look regularly at the statistics to see who visits our blogs, where they come from and which keywords they typed in the search-engines before reaching us. ...
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- Sun 16 Dec 07
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For the occasion of the World Day against AIDS, the communication agency “Agence Rouge” in Paris, recovered with pink promotional saddle pads thousands of public bicycles in the streets of ...
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- Thu 06 Dec 07
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This is a new article by Nicola Tibbs, from 4Imprint in the UK:
With Christmas just around the corner now is ...
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- Mon 03 Dec 07
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What if, up from tomorrow, there would be no promotional products anymore in the world. What is the impact apart from my own businesses to ...
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- Mon 26 Nov 07
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Below the list of January 2008 gift and premium industry fairtrades...
Make your choice!! ...
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- Wed 21 Nov 07
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Here is an article written by Nicola Tibbs ,Web Marketing Manager for 4IMPRINT, wellknown promotional product supplier in the UK.
Nicola, ...
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- Mon 19 Nov 07
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Imagine, up from tomorrow, there are no promotional products any more in the world. What is the impact apart from my own businesses to collapse? ...
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- Sat 17 Nov 07
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A recent research states that the promotional distributor has to offer more and more full service like an advertising agency. Business speeds up and customers expect faster reactions to their ...
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- Wed 07 Nov 07
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Dunkin’ Donuts in the USA announced a recall of 1 million pink and orange “glow stick” toys for choking and strangulation risks to small children. The company said that the ...
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- Sun 04 Nov 07
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Eurobrand2007 in Austria provides a very interesting overview and ranking of Europe's 50 most valuable brand corporations. Furthermore a Country & Industry Analysis, detailed ...
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- Mon 29 Oct 07
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An Open Letter to Promotional Product Suppliers, Distributors and Buyers from Dan Safkov: By now you know that thousands of Californians have been devastated by the recent firestorms. The loss ...
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- Fri 26 Oct 07
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This year, Gifts & Premium – Dubai exhibition has confirmed participation from over 100 exhibitors from nearly 20 countries, including top international brands and well-known local and regional companies. To ...
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- Thu 25 Oct 07
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Once you have defined the concept, product, need and budget, don't forget one aspect which is too often neglected when choosing a promotional product: its ...
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- Wed 24 Oct 07
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For the distributors of promotional products in Europe the choice of trade fairs seems to become wider. An ...
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- Mon 22 Oct 07
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Here is a new article by Michael Crooks, advertising and promotional marketer in the US.
Learn more and sign up for his CrooksView ...
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- Wed 17 Oct 07
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It's not a secret, the promotional Tee-shirt is one of the most classic product in our industry.
Tee-shirts and other wearables represent more than 30% of the ...
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- Wed 10 Oct 07
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Posted by Horacio Placenti Reclamstation SL Spain Selling prices from Chinese factories sometimes are seen increased several times before they arrive at a shop or an end client. 50% from ...
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- Mon 08 Oct 07
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Normaly every professional in the premium and gift industry knows what PMS means: Pantone Matching System.
For those who don't know ...
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- Mon 01 Oct 07
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If your company is importing goods from China, be careful, next week, from 1st till 7th October 2007. Most companies and forwarders won’t work. Alike the Chinese new year, it ...
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- Mon 24 Sep 07
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What is fascinating in Europe is that each country has its own market for promotional products.
Some products will sell very well in Germany ...
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- Fri 21 Sep 07
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Are you sure you have never bought or sold any illegal promotional products?
The risk is real and becomes higher ...
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- Mon 17 Sep 07
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Here is an article from Michael Merrick Crooks, a veteran advertising copywriter, creative problem-solver and promotional marketer in the US.
He's ...
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- Wed 12 Sep 07
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Gordon Glenister, director general of BPMA "British Promotional Merchandise Association", one of the leader trade association for promotional products in the UK, gives us more ...
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- Wed 22 Aug 07
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I agree, September seems far away, but you’d better prepare your visit before you leave on summer holidays. Here is the list of promotional products trade fairs in September 2007. ...
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- Fri 06 Jul 07
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Sent by Anne S. Lardner, Public Relations Manager PPAI USA
...
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- Tue 05 Jun 07
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Number, originality and quality have never been so abundant in promotional textiles. One of the best proofs of the manufacturers’ dynamism has been the rise ...
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- Sun 03 Jun 07
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This fair started in 2003 with 42 exhibitors and 2400 meters of floor space. Already in 2006 there were 4 ...
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- Fri 01 Jun 07
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Millions of them are sold worldwide, for sure you've seen them or even wore of bought one of these silicone wristbands. ...
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- Mon 28 May 07
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Hong Kong trade fair! Yes, I know it’s been already three weeks ago since I returned from the Hong Kong Premiumd and Gift Show, but unfortunatly I didn’t have time ...
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- Fri 18 May 07
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Using eco friendly products for promotional use is becoming more and more populair in Dutch society. One of the reasons I think is that especially The Netherlands is dealing with ...
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- Wed 16 May 07
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You didn't visit the ASI show in Philadelphia ? No problem, Tim Andrews , president of the ASI shares with you some of the great new products and trends that ...
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- Wed 16 May 07
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After more than 20 hours of traveling, here I am in Guangzhou ( Canton ), China. Guangzhou is changing year after year, more and more brandnew high buildings, more and ...
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- Tue 01 May 07
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