Posted on 17/11/2007 by Henk KROON
Mots clés :
booth traffic,
brand awareness,
promotional product
Imagine, up from tomorrow, there are no promotional products any more in the world. What is the impact apart from my own businesses to collapse? What will a world without promotional product look like ?
Be careful, if you can’t give the answer, it might mean that promotional products are useless ! Please send us your ideas! We’ll post them below.
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Posted on 19/04/2007 by Henk KROON
Mots clés :
booth traffic,
give aways,
promotional safety products
This small sticker is made of a grippy, non-slip, protective silicone material that has an extremely high coefficient of friction, which prevents devices from sliding around on car seats, center consoles, counter tops, desktops, laptops and even your shirt sleeve.
It’s surface is quite big, it sticks to cell phones, so it’s an excellent promotional product. For more information :
North America :www.egrips.com
Europe : www.horizonsources.com
Posted on 31/01/2007 by Henk KROON
Mots clés :
booth traffic,
logo socks
How to use promotional product to boost your booth traffic ?
Brenda Keener from Suite 101 gives us some good hints on her website : Choosing promotional giveaways
For example, at one point, she reminds us to keep in mind that what you give away is a reflection of your company.
Below is the first of a series of case studies from all around the world on this subject.

A very original giveaway is the one used by DME in Belgium last year. DME had two booths at the same trade show but quite far from each other. They were looking for a way to get visitors from one booth to visit also visit the other.
DME used nice black socks displaying their logo. Each sock had a headercard explaining that the visitor could claim the second sock at the other booth to make the complete pair.
The gift was original and usefull as many visitors kept the sock in their hand till they arrived at the next booth.
To get more info about socks with logos :
www.logosocks.net ( Europe )
www.leoetlesbas.com ( North America )