Repetition is the key of communication!

Posted on 23/04/2008 by roksane Categorized: Low cost

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It’s well known, the key for your communication success lies in the repetition of your promotional message.

Here we have an example of repetition: a company which reiterates year after year the same promotional gift and in this way, increases its promotion value:

This company is Dantz , a software producer, which each year, offers crystal glasses printed with bright logo in the « Macworld Expo ».

An excellent idea for compulsive collectors, but above all an excellent way to strengthen their brand awareness.

Cheers!

SOURCES: Everybody loves stuff free stuff

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