I like this idea, for sure it can be an excellent promotional product for the beach.
The Cush’n Shade is a cushion for your noggin with an attached sun shield to protect your face from those harmful rays. The shade offers the equivilent of +50 ultraviolet protection factor so should be enough for the most delicate of skins.
The product is made by an Irisch company.
Available from CushNShade: http://www.cushnshade.com
source : http://www.blog-objets-publicitaires.fr