Classic Polo “Eco Bag Wear”

Posted on 03/05/2010 by Henk KROON Categorized: Unusual products

polo bag relaxClassic Polo, India’s leading men’s casual wear brand wanted to replace their Plastic Shopping Bags to an Eco-friendly Shopping Bag which communicates the importance of re-cycling memorably as part of their corporate social responsibility program called CLUB EARTH in all of their 76 exclusive brand outlets in India.

They developed an innovative shopping bag which can be modified into a simple casual wear, made of 100% Eco-friendly material.

The one of its kind innovation gives the consumers double advantage emphasizing the need of re-cycling. The idea was successfully executed in all the 76 exclusive outlets of Classic Polo.

The innovation immediately caught attention among the urban youth creating immense buzz and referrals.
Close to 1100 consumer enquiries and requests was registered, seeing the eco friendly shopping bag going beyond the client’s expectations.

Over and above the success story reiterated the effectiveness of eco-friendly innovation.

Want to learn more about going green ? Check here.

Agency: TCC Group, India.
Via : direct daily

Related posts:

  1. Promotional Rubiks Cubes – classic brain teaser!
  2. Do you know the Indian Gift and Premium market?

Are you interested by this promotional product or this post ?

Presentation

On this blog you will find a lot of information concerning the Gift and Premium industry. If you are looking for a specific product or if you want to submit an article, contact-us !

Partners

Les articles de la rubrique

Toothbrush Rinser : simplify your ritual

Toothbrush Rinser : simplify your ritual

Tooth brushing should be easy, life is too complicated already ! After a long day, the only wish you have is to go straight to your bed without having to put on your pyjamas and especially without [...] 

Is the Slinky the All-Time Greatest Promo Item?

Is the Slinky the All-Time Greatest Promo Item?

True story: a few years back, when my wife and I got married, it was decided–probably by her–that we needed some sort of “promotional item” for our nuptials. Personally, I think an [...] 

Clipclope eco astrays : innovative and fun !

Clipclope eco astrays : innovative and fun !

Hey guys, you know how bad it is to smoke but we’re not going to play the educator here. We’re just going to help you to remain clean by not putting your cigarette stub everywhere. For [...] 

Customized seatcovers: keep your but dry and boost your promotion!

Customized seatcovers: keep your but dry and boost your promotion!

Article written by Lorène on 16/05/2012 I know: you really have this idea that whenever it rains whatever is plastic can protect you from humidity, however, it usually makes you look very foolish. [...] 

Twist N’Ball

Twist N’Ball

Twist N’Ball, the 2012 discovery of the « communication through promotional products » market. Article posted by Lorène on 20/03/2012 Article written by Augustin AUTRAND Twist [...] 

Promotional Calendars Are Still Prominent and Profitable

Promotional Calendars Are Still Prominent and Profitable

Article written by Maya Case Do you miss those « real » calendars now that you’ve got your Blackberry, iPhone, or other hand held portable digital device? Are you tired [...] 

Promotional inflatable drawings

Promotional inflatable drawings

For many years children make drawings, putting their imagination on paper. Wouldn’t it be even more fun if they could play with these colored drawings? To let these drawings really fly or drive? Right [...] 

Promotion through Beauty Salons and Barbershops

Promotion through Beauty Salons and Barbershops

Posted by Bric McMann from www.campaigncapes.com The Campaign Capes Advertising Network Captive audiences are attractive audiences to advertisers, especially when that captive audience is in a relaxed [...] 

Portable Seating Device

Portable Seating Device

On the Web of Toxel.com, we found a real fun product: the Chairless, a portable sitting strap! Ohh don’t laugh! at first sight we could think it’s the most stupid useless product you’ve [...] 

Search

Search for interesting information, products, promotional merchandise amongst the 570 articles and more than 750 comments of the blog.

Partners

Advertise Here

Partners's links