Archive: featured

Alessandra Ambrosio’s golden temporary tattoos

Posted on 26/05/2016 by Lorene

You thought temporary tattoos were “has been”? You were wrong ! It’s actually the opposite. Metallic tattoos, meaning golden and silver tattoos are a must if you want to play the “summer attitude”. They’re now a special accessory that every fashionistas has in her bag. Last April, the famous Coachella Festival happened in California. This internationally well-known event is the place to be for every stars of the moment. The bohemian chic and gypsie style are required meaning the temporary tattoos are everywhere! Just like the Stetson for a cowboy, metallic tattoos are now part of the identity of people assisting to this festival.

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The Brasilian top model Alessandra Ambrosio understood it pretty well. As a businesswoman, she rode the wave and created her own temporary tattoos line. Magically, it happened just before Coachella: smart lady. Alessandrao Ambrosio is very active on social media. During the festival, she posted pictures of herself, tattooed of course, having fun and enjoying her time in California. These Instagram pictures have been seen by millions of followers, a good way to advertise without seeming to do it. A lot of people following her on Twitter and Instagram dream to be like her so where do they start? They buy these tattoos of course!

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Honestly, golden tattoos are gorgeous on tanned skins; that’s why they’re a huge fashion phenomenon during the summer. Also because they’re cheap, everyone can play it cool and look like famous people they adore without being financially broke. Good point!

Ale by Alessandra is a real deal. It’s actually a blog where the top tells everything of her life and show how cool it is to wear temporary tattoos!
3 different tattoos sheets are available, every one of them have been hand-drawn. As a main design, one of them is made of a dreamcatcher, another one of a crown and the last one of a chain necklace. Classic but efficient.

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Well, you got the idea. If you plan to assist to a music festival this summer or if you organize that kind of event, you have to buy or distribute  temporary tattoos as a gift to the participants ! Golden and silver temporary tattoos are definitely THE accessory of such an event.

If you want to personalize temporary tattoos, contact the specialists:

Photo credit : Instagram Alessandra Ambrosio


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How to Market Your Brand Effectively With Printed USB Sticks

Posted on 28/04/2015 by Lorene

How-to-Market-Your-Brand-Effectively-With-Printed-USB Sticks-Whether you’re at an exhibition, simply meeting a client for the first time, or sending a gift in the post — Printed USB’s can get you noticed & remembered. USB’s are reusable, portable & extremely useful items. According to research from the BPMA, branded flash drives lead the way as the item that recipients find most useful.

When considering a ROI (Return on investment) or the potential for increased brand awareness, printed USB’s could well be the ideal promotional product. This is due to their proven useful nature, durability & combined with the fact that product recipients feel they would keep a USB longer than any other item, ensures maximum exposure. This is research reiterated by in Printed USB Sticks; the Facts, Figures & Research info graphic.


Top Tip
Memory sticks can be pre-loaded with data such as music, images, videos & documents. Preloading data can be a very , effective marketing toolas you are not only gaining exposure from the branded USB itself, but also from the stored files. Whether it be a video demonstrating a new product, a brochure or maybe a podcast.

How-to-Market-Your-Brand-Effectively-With-Printed-USB Sticks

Options for pre-loaded USB’s include
Standard preloaded – can be edited & deleted
Non-erasable – can’t be edited or deleted
Non-erasable autorun – can’t be edited or deleted, files added will automatically run when the flash drive is inserted.

If you’re going to pre-load data, make sure the files are in a standardised file format that all everyone can open & use!
Recommended Formats include

–          PDF’s for a literature such as brochures & text documents
–          JPEG / PNG / GIF for pictures
–          MP3  for audio & music
–          MPEG1 for videos, this will work on all PC’s but the quality can be low with a high file size – consider a hyper link to a YouTube or Vimeo page.

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Invoking Loyalty, Appreciation & Provoking a CTA with Promotional Products

Posted on 08/04/2015 by Lorene

Invoking-Loyalty-Appreciation-and-Provoking-a-CTA-with-Promotional-ProductsA recent study by the British Promotional Merchandise Association (BPMA) demonstrates just how effective promotional items are for invoking loyalty, appreciation & also for provoking a call to action (CTA).

The study compares promotional items, TV, Direct Mail, Online & Print. The questionnaire was served to 1000 participants, each of whom were asked following three questions:

  1. Which advertising medium has the ability to make you feel appreciated?
  2. Which advertising medium provides you with an incentive to take action?
  3. Which advertising medium is best suited to invoking loyalty to an event or cause?

 Promotional Products - Print - Direct Mail - Online - TV Infographic-2WAPP Promotional Products have put together this info-graphic (click on it) which displays the results.
From these results it’s clear to see that promotional products are indeed the best marketing & advertising medium to make your customers feel appreciated, this is something that allot of companies do not focus on and ultimately your clients are undoubtedly your biggest asset. Invoking loyalty in business is priceless, if your customers look to you & see you as friendly and caring company, the chances are that you will be the first in line the next time they need a product or service that you provide.

Just over half of the people asked thought that receiving a branded gift would motivate them to complete a call to action, this could be anything from phoning or emailing a company to visiting a website or even buying a product. It’s therefore important to add any relevant information to a printed item that can help & persuade the recipient to complete a desired call to action, this can be anything from phone numbers to web addresses to a QR code.

The results are quite obvious when we compare the advertising mediums as whole, promotional products can be personally handed out & stand out as the one marketing tool that are useful due to their reusable & practical nature. This is extremely effective when combined with the fact that on average 87% of people who received a branded gift, kept that item for over one year.


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Knowing everything on promotional balloons inflated with helium

Posted on 18/12/2014 by Lorene

Knowing-everything-on-promotional-balloons-inflated-with-helium-2Helium, the magic gas that allows us to pump up promotional balloons and to let them go in the sky. For unitiated people, it’s not easy to understand and to know all what we can do with it.
Here is a summary of everything you need to know to organize successful events with a wonderful balloon decoration.

Helium is a rare gaz (low responsive), colourless, odourless, non-toxic and non inflammable. This gas was discovered in 1868 by a French astronomer named Jules Janssen. Helium gas is completely innocuous, besides it’s used for medical use mixed with other gas.


Helium is 7 times lighter than air (that’s why inflated helium balloons fly), 50 times more compressible than water, has a thermal conductivity 5 times bigger than air and helium outspreads through solid body 3 times faster than air. This is THE major information to keep in mind because it means inflated helium balloons will not stay inflated as long as air inflated balloons. At this point, balloons’ quality is major. Of course, the cheaper your balloons will be, the thinner the latex will be as well (if it’s real latex) Knowing-everything-on-promotional-balloons-inflated-with-helium-3and the sooner helium will evaporate.
Clearly, if you’re organizing a party and want to inflate balloon with helium, never decide to inflate the balloons the previous day to anticipate or your balloons will be deflated the the D Day. It’s very important, while you use helium, to inflate your balloons at the latest moment. To give you an estimate, I’d say inflated helium balloons remain inflated approximately 11 to 15 hours.

We already said it, balloons’ quality is very important for the gas quickness to evaporate. Mylar is more resistent than latex,  it preserves helium 7 times longer than classic latex balloons.

Knowing-everything-on-promotional-balloons-inflated-with-helium-44.WHY SUCH A SPECIAL VOICE WHILE INSPIRING HELIUM ?
The duck voice produced when we inspire helium is due to the fact that helium replace the air in our respiratory tracts. As helium is less dense than air we usually breathe, the sound quickness is faster. The respiratory tracks will vibrate  faster and sounds will have a higher frequency. As a result, we’ll get a high-pitched and nasal voice. You’ll find here a good example with the  famous Morgan Freeman video and the fabulous Dolce & Gabbana advertisement.

All right, you now know the main things about inflated helium balloons. Keep in mind to choose balloons of good quality, ask help to promotional balloons professionals who will provide you advices and good balloons capable of flying.

If you want to personalize inflatable balloons, click here

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Promotional power banks beat records of sale in 2014!

Posted on 08/12/2014 by Carletti mathilde

Promotional-power-banks-beat-records-of-sale-in-2014Your mobile phone gets off battery at the worst moment? When your are waiting for this important call, or about to meet a friend, or even when you are lost in a city you don’t know, and you can’t access Google Maps because your battery is lower than the sea level! We all have those failed moments with our beloved phone !

And while I am writing, I realize how addicted we have become to our Smartphones, tabs, and all member of the electronic devices family!  We are so dependant and over-connected that the smallest disconnection is stressful and uncomfortable.
Happily, a new product have seen the light to give an effective solution to the « low-battery problem »: the Promotional power bank!

The promotional power bank, also called external battery charger or powerbank is a portable emergency charger to carry with you everywhere to give an extra shot of power for all your electronic devices.

Promotional-power-banks-beat-records-of-sale-in-2014.2WHAT IS IT ?
A promotional power bank is essentially  a battery  that stores and transfers power to your devices thanks to a USB /micro US cable. There are many different models and capacities from 1400 mAh to up to 30 000 mAh. The bigger the capacity of your promotional power bank is, the more you will recharge your phone.
To give you an example, an Iphone 4 ‘s battery is 1420 mAh. A 4000 mAh promotional power bank would recharge completely your iphone 2.25 times!
For most promotional power banks, about 20% of its capacity is consumed during the charging process. Here is a simple formula to know how many times you will recharge your phone with a promotional power bank : (capacity of the promotional power bank in mAh x 80% ) / Capacity of your Smartphone/device in mAh


To use a promotional power bank, you only have to connect it via the USB cable to a power source, charge it completely, then take it with you wherever you go and use it to recharge your mobile devices when the battery threatens to give-up and tadaaaa! An extra shot of power for you phone! Some precious hours of phone calls, google maping, texting, and access to the World Wide Web!

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As you can see, a promotional power bank is a very useful product! Furthemore, a quality promotional power bank has a long-lasting life as they offer a minimum of 500 charging cycles, which represent years of good services.
Last but not least, it’s universal. It can be used with all of the electronic devices that are manufactured nowadays thanks to the universal USB cable for all Mac products and any other brand!
In other words, it possesses the 3 highest assets a great promotional product must have for the European  consumers!

Then it’s not surprising that the promotional power bank was the best sale of 2014 isn’t it?


If you are looking for doing some promotional power banks for you company, association or event, please click here and discover our power banks full range.

And for any question, or need of any kind regarding promotional products, please contact-us!


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HANDS OFF OUR GIRLS silicone wristbands to raise money and awareness

Posted on 04/12/2014 by Lorene

Hands-off-our-girls-silicone-wristbands-to-raise-money-and-awareness (5)Promotional items beauty resides in the great cause it serves. When these advertising mediums are used to spread the word and communicate powerful messages, we’re proud.
That’s the case with the HANDS OFF OUR GIRLS silicone wristbands made for Serious Request, a very big charity event in the Netherlands. Serious Request takes place every year since 2004 the week before Christmas on 3FM radio station’s initiative. The aim is to collect money for the Dutch red cross projects.

Hands-off-our-girls-silicone-wristbands-to-raise-money-and-awareness (4)During this week, 3 DJ’s are locked in a glass house in Haarleem (from 18 to 24 of December 2014) and go without food for 6 days. The objective is to encourage people to give. How ? People are expected to give when they call the radio to require a song. The money is finally given to the Dutch Red Cross. The event is live broadcast on the radio and TV.
This year, the HANDS OFF OUR GIRLS project is highlighted. It helps girls and women who are victims of sexual violence in conflict zones. The Red Cross section in charged helps victims to rebuild their lives and protect sensitive population.

Hands-off-our-girls-silicone-wristbands-to-raise-money-and-awareness (3)The silicone wristbands printed with the slogan HANDS OFF OUR GIRLS will be given to boost awareness about this cause and spread the word to the biggest number. The will is to encourage people to donate.

If you want to support HANDS OFF OUR GIRLS, please visit
You want to personalize promotional items to raise awareness about your cause ? Contact


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Promotional socks : the best heroes’accessory

Posted on 26/11/2014 by Lorene

You think promotional socks square ? I know why. That’s simply because you’re thinking about the stupid little designs woven on the socks you can buy everywhere. Promotional socks’ world is bigger than that. If you work in business, you have to know that offering a beautiful pair of promotional socks is considered as a great gift. A lot of big and powerful companies choose to offer socks because it’s a useful gift. We all need socks (at least for those who don’t leave in a warm country).

If you’re working in a modern start-up full of young people, I swear that offering socks can be good as well. Yes, it can ! Again, sock can be personalized ; It means you can do whatever you want with it. I looked for some example on the web and I found awesome pairs of socks that « geek » will love. Are you ready ?


The superheroes’ socks are very successful. We all need and dream of a superhero and Marvel, besides its movies, boosts the sell of its tie-in products.  Superman, Batman and wonderwoman socks with their cape are a hit. So cool ! I really want to make a special focus on the  Captain America socks with their wings. Isn’t it too cute ? Oh I also need to show you the Turtle Ninjas’ socks and their beautiful satin ribbon used to imitate the bandana. So awesome !

The beautiful thing is you don’t necessary have to add an accessory to the socks. They can be super original by themselves just like the ballet shoe socks, the Converse socks the sushi socks or the pencil socks. You just need a creative mind, a good designer and a good manufacturer. You can generally can wove socks up to 4 colours, it lets you plenty of possibilities to make fun and memorable promotional socks with a special design and/or your logo and/or your slogan.

Do not forget that socks are a daily items ; It means your promotional socks will be seen again and again until being well « printed » on your clients’ mind. If it’s a gift for your employee, keep smiling : having a boss who wants us to laugh and be warm thanks to promotional socks, it’s wonderful.

You want to personalize some socks ? Contact the expert

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Hunger Games 3 the mockingjay: the merchandising success

Posted on 18/11/2014 by Lorene

Tomorrow is the big day : the release of Hunger Games 3  the Mockingjay part 1. With the huge success of the two first movies,  the production company Lionsgate has a field day with this high quality teen movie. Also producer of Divergent, the company understands how much teenagers  can be profitable to business  thanks to their passion for their heroes but also thanks to their tendency to identify themselves with the characters. During adolescence, the identification is a very strong feeling and makes young people want to scream to the world what they love and where they belong. That’s exactly why tie-in products are so successful with the young.


We’re talking about a huge business that production companies  take care of developing a lot. Besides the capital choices of the right actors, of the story, of the set ; the work on the right communication plan is significant. Communicate with promotional items is as important as the rest of the business plan ;  it extends the passion feelings for a movie or a tangible product.

You’re working in communication and are looking for ideas ? Follow the  Hunger Games example. Here is our selection of the best tie-in products that you can win by assisting to preview showing  or by answering to quizzes on the Internet.


We begin with temporary tattoos. Still fashionable, the fake tattoos are awesome for young people who feel like they are breaking the rules…while they’re only playing. The wide silicone wristbands is great as well, it allows  the slogan to be seen correctly.  My favourite ones are the glitter silicone wristbands : different and classic at the same time.  If you’re really fed up of the silicone wristbands, you can choose the Hunger Games slap wristbands, very efficient as well. Once it’s put on the wrist, it stays there for generally a while.  That’s it for the  personalized jewel part.


Then, you have the Hunger Games outfit : sweatshirts,tee-shirts and personalized socks. Really cool ! My favourite ones are the Katniss socks. All the big fans will wear it and make you a huge promotion for free. I also found this original items : the Hunger Games shoes-socks converse style. If you believe they’re « too much », you can choose the Hunger Games flip flops, efficient as well.


Finally, when you’ll have dressed up your « promotional target« , you’ll just have to give them plenty of personalized accessories : a beautiful Hunger Games Lanyard where people will hang their pass for the preview showing, a gorgeous Mylar balloon and a Hunger Games bag. That’s how a pure fan becomes a perfect mobile advertisement support who has the virtue to smile all the time and makes us want to do the same. Cute and efficient.


You want to  communicate thanks to promotional items as well ? Contact the expert

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